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TIL that after McDonald’s introduced the Quarter Pounder in 1971, A&W tried to compete with a “Third-of-a-Pound Burger” for the same price. When it failed, market research revealed that many American customers believed a third of a pound of meat was less than a quarter of a pound, and felt cheated.
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whatilearned
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TIL something called the “beer mile” exists, where runners must drink a pint of beer for every quarter mile ran. Other variations include a pint of Ben and Jerry’s ice cream for 4 miles, as well as a variation in which runners must solve a rubix cube along with each beer for their mile.
by
whatilearned
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TIL Xi’an, the ancient city in the Northwest China that used to be the capital for many medieval Chinese dynasties (also appears in the Chinese classic “Romance of the Three Kingdoms”), has now a Muslim quarter and a sizable Muslim population. 3 percent of Chinese population are Muslims.
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whatilearned
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