Read more: https://www.coca-cola.co.uk/marketing/christmas/coca-cola-and-father-christmas–the-sundblom-santa-story
TIL our modern interpretation of Santa Claus with a red outfit and white beard is due in large part to holiday Coca-Cola ads that began in 1931.
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Have you fallen down the Rudolph the Red Nose Reindeer rabbit hole yet? Preview/Spoiler – also an ad campaign (Montgomery Ward, if I remember correctly)
Dig a little deeper and Santa was inspired by a [mushroom.](https://ffungi.org/eng/blog/2020/12/22/the-influence-of-hallucinogenic-mushrooms-on-christmas/) Hypothetically, of course.
also, Polar Bears don’t like Coca-Cola
He used to just be a Shrek like ogre with a huge stick and a beat up sack.
More so inspired by Siberian shamanism and the amanita muscaria mushroom.
Where does the tradition of a ranting fat man in orange makeup come from, Daddy?
Which came from the poem.
How did Coke know what Santa was supposed to look like in the 1930’s, all the way until now? Like, what are the chances they were right? Crazy.
I’d have preferred the Green Man With An Axe version. Christmas has become too Christianized. Even Abraham With An Axe would be better.